May 22, 2024

Cultural Factors Impact Marketing



Published May 19, 2023, 12:20 p.m. by Bethany


Cultural factors can impact marketing by The Business Professor. It is important to be aware of the customs and traditions of different cultures when marketing internationally. For example, certain colors may have different meanings in different cultures. It is also important to be aware of religious customs and holidays. For example, Muslims do not eat pork, so pork products would not be appropriate to market in a Muslim country.

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