Published May 29, 2023, 1:20 p.m. by Arrik Motley
As an artist, there are many ways that you can make money in 2023. Here are some of the most popular ways:
5. Sell your artwork through an online auction site.
12. Create and sell calendars featuring your artwork.
18. Designing and selling art-themed home decor items.
19. Creating and selling art-themed software applications.
You may also like to read about:
today in this video i'm going to be
sharing with you over 30 ways that you
can make money as an artist and i want
you to use this video as a resource i
want you to use it as a career planning
tool to give you ideas and to inspire
you to really start taking your art
career seriously
so i've broken down the list into a
couple different categories but i want
to start off first by talking about
physical products because these are
probably the things that you think of
first when you think of building a
career as an artist and how you can make
money so the first one of course is
obviously
originals so for me as an oil painter
this is going to be an original oil
painting where it would be like an
original watercolor piece but either way
i have to put in a lot of time and
effort and materials into manufacturing
one single product so of course you have
to charge more for it you have to
account for not only your time so your
individual labor but the packaging the
materials the marketing costs and
oftentimes people will be priced out of
this product they cannot afford
originals and that is where prints and
stickers come in prints and stickers are
smaller reproductions of your work maybe
you create some custom designs for
illustrations just for stickers but
either way you can sell these products
just
on math
maybe you sign them to provide extra
value in the case of prints if you offer
limited edition runs or gclays for an
even higher value reproduction but
either way
you do not have to put in the same
amount of time and effort into creating
both of these products both of these
types of products so you can sell them
at a far reduced rate and the rest of
the things on this list for physical
products are just a lot of reproductions
just a lot of ways to have merch things
like comic books graphic novels or zines
you can go the traditional publishing
route with this or you can do like a
really slap shot zine i think zines
really started out as a sort of a diy
kind of effort and you can really make
that into whatever you want it to be but
either way you only have to make the
initial artwork once and then you can
sell it as many times as you would like
and then next up we have things like
keychains totes t-shirts enamel pins oh
let's see we got washi tape earrings you
can have like more handmade things like
needle felted cat ornaments or christmas
tree ornaments or sorry
cat toys or christmas tree ornaments and
just so many things that you can have
your art on that you can design and
create and just sell in an online shop
and that's i think like what people
think of when they think of how to make
money as an artist but we have barely
scraped the surface of this list so
let's keep going
digital products are a more passive
income stream again like prince and
merch
you only have to make the design once
and then you can sell an infinite number
of copies so i would highly recommend
that if you are a beginner that you
start with a more passive income stream
to get you going because it requires
so much less effort to maintain first
things first we have printables this can
be things like coloring book pages or
purely digital goods like notion
templates when i first launched my shop
i wasn't selling any art in it i was
just selling notion templates things
that i use every single day to run my
small business i have things like my
content calendar
my pricing structure from my artwork all
of that kind of stuff
you can mark it there is a market for
people just like you or one step behind
you that are interested in the tools
that you use to succeed and to sort of
keep yourself organized and then next up
we have ebooks so if you are someone
where you already have a lot of tools
under your belt where you already have a
lot of experience you can write an ebook
or maybe a short tutorial worksheet or
something to guide people through your
process or you have tips for just
starting out and then you can market
that as well to an audience or maybe
sell it on a marketplace like etsy
amazon ebooks or gumroad next up we have
tutorials showing your process or
technique this is more of like the kind
of the video kind of realm it could be
an ebook adjacent thing but i'm thinking
more like sort of an exclusive video
there are a lot of fine artists
especially oil painters that offer
real-time process videos that's one idea
or tutorials or processes showing the
tips and tricks kind of the behind the
scenes of how they are able to achieve
the effects that they do in their work
and these can be absolutely instrumental
educational material to someone like me
who is very much still an intermediate
or beginner painter and then next up if
you are more of the designer or
illustrator kind of artist and less the
fine artist or painter you might want to
consider designing things like patterns
fonts or illustrations for other
designers especially graphic designers
and offering those products for sale on
a platform like creative market creative
market is a place where you can get
fonts
repeatable patterns illustrations for
things like package design or web design
or like maybe you're making a poster for
a band
that kind of thing you find all of those
assets on creative market and there are
people that make fonts and repeatable
patterns and illustrations that probably
rake in six figures just from that and
the benefit of a platform like creative
market is that it is a search engine
slash marketplace so you don't really
need to have a robust marketing strategy
to really succeed on that kind of
platform all right so in the next
category we have social media based
income streams it is probably more
achievable and easier than ever to make
a living as an artist today than it was
in all of previous human history so
think of social media as a tool a way
for you to build your business and most
importantly fund your creative practice
that's why i like to invest in platforms
that will actually give me a return on
my investment that actually pay their
creators
so you're watching this video on youtube
for that exact reason i love youtube i
love posting videos here i am just
amazed at the following that i've been
able to build and now that i'm monetized
for the past couple of months i've been
making money on my entire
library of videos and all of the content
that i will post in the future so that
is where that first income stream comes
in in this category google adsense so
youtube google adsense pays a pretty
decent rate especially if you make
videos on popular topics like how to
find your art style or how to make money
as an artist like i'm talking about
right now next up i want to talk about
social media sponsorships so adsense
pays one rate but honestly i make so
much more money from sponsors than i
will probably ever from adsense and
that's because sponsors just like really
love small creators and as artists we
have a lot of companies that are really
interested in marketing their product to
our audience so this video is not
sponsored by anyone but i have made
thousands of dollars from sponsorships
in the past and that is like literally
that's for me that is life-changing
money money that i would not get
otherwise that makes a huge difference
and you're not just limited to youtube
by the way i've seen people do
sponsorships on places like instagram or
twitch or even tick tock so there are
lots of ways that you can make money
from your social media following once
you try to like once you've built it up
a little bit but that's why it's sort of
its own category i feel like social
media and art
can be intertwined in a little bit of a
weird way sometimes so
it is a way to make money but it is not
the only way to make money and it is not
necessary to have to have a social media
following in order to succeed as an
artist all right and one of the last
things in this social media category is
actually patreon so patreon is just so
instrumental for so many creatives
patreon is
like just the holy grail of income
streams for artists it is just insanely
good it has so much flexibility and what
patreon is at its core
is like a membership platform basically
so your most engaged audience the people
that love your work the most pay a
certain amount of money to you every
single month for rewards that you can
set and customize however you please so
you can offer coloring book pages maybe
an artist newsletter i offer
mentorship tears i also have like an
artist chat one-on-one call type of
situation
and then you can also offer physical
rewards like prints stickers originals
if you're on youtube you could do early
access to videos or even bonus videos
that's what i do on my patreon
really the sky is the limit you can do
whatever you want there are some artists
that just have one tier on patreon so
everyone just gets the same reward and
they do like an enamel pin club so every
single month they design an enable pin
then they send it out to all of their
patrons you can really make this
whatever you want it to be i think the
benefit here is its flexibility out of
all of these companies that i've been
talking about like twitch and youtube
and instagram
i think patreon has the most creator
focused mindset
it was founded by a creator and i think
all of the decisions that patreon has
been making have been positively
benefiting the people on their platforms
and i cannot say that about a lot of
social media sites out there and patreon
isn't really a social media site it's
kind of
the next step of that so once you have a
following already established
then you should start thinking about
pushing people toward your patreon to
help support you and to help to enable
you to create more art or more content
or whatever it is that you're in the
business of making the next category
that i want to talk about are more
serious or established routes
things like a very sort of traditional
art career in the art industry space so
for the first income stream we have
courses
this could be on a platform like
skillshare or you could design your own
website and offer your own course
this is not suitable for beginners but
once you reach a certain skill level or
you have something to teach that people
want to know you can offer this as an
income stream and as a place for people
to get a lot of value from the online
course space definitely has kind of a
bad rap and i think that's mostly
because there are lots of people on the
internet that are creating courses that
don't really have a super valuable skill
to teach or don't go about it in the
right way and the way that you should
always approach this
is to just
teach exactly and thoroughly what you
think
they need to know so so imagine the
version of you that did not have those
skills
what did that version of you really need
to know what was instrumental in their
learning process and then start to
create your course kind of around that
and the focus should always be to
provide value and not to just extract
money relatedly you could also offer
coaching or mentorship maybe you are a
very experienced artist maybe you're an
adjunct art professor and you have just
a lot of experience giving young
inexperienced artists feedback that is
great you can sell that skill and people
will pay you for that all right and next
up we have two income streams that i
think can be really important for a lot
of people those are art fairs slash
conventions and then also galleries and
exhibitions two very different things
but they can work together in a really
interesting way so art fairs and
conventions
are a really great option for lots of
different kinds of artists if you sell
physical products like ceramics mugs
maybe tapestries quilts fiber art
paintings stickers prints
you will probably undoubtedly have art
fairs or conventions that you are
qualified to exhibit in oftentimes you
do have to pay a booth fee
so a fee for like a table at the at the
event but if you are confident that you
can sell out of all of your stuff or at
least make your money back
that's huge i know artists that travel
all across the country all of the time
to sell their work at art fairs and
conventions and oftentimes it is a great
way to market yourself in person to
people that don't know you and have
never heard of you so next up we have
galleries and exhibitions this is again
one of those more traditional or
established routes of becoming an artist
and i'm not gonna lie to you guys i
tried to get my work in galleries i did
succeed but i was not successful in
selling my work
or at least selling it enough to really
make it worth it for me so i stopped
doing that but there are lots of artists
that make it big in galleries and the
traditional art world that are able to
move beyond the need to have a robust
marketing strategy
because the gallery will market for you
so once you get to a certain skill level
once you get accepted into galleries
that is a really really amazing route to
go with if you can find the right
gallery
some galleries are just not interested
in helping you market yourself and won't
be worth it but every single gallery is
different and you are bound to find one
that works for you if that's an income
stream that you're really dedicated to
next up we have something that's a
little bit more niche but still very
very traditional and very very
established and that is art licensing so
what art licensing essentially is is
that you design something and then a
company will license that design from
you to put it on other stuff so almost
everything that you see
in your daily life was designed by
someone think of every single time that
you have gone to a store
someone designed the packaging
the posters for that movie someone
designed the pattern on that rug that
blanket that pillowcase that shirt
all of those things those were designed
by somebody things like like kitschy
wall art and pillowcases and rugs and
like
everything that you've ever seen in
urban outfitters all of that was
designed by someone and what i'm trying
to say is that you can be that someone i
will link some resources down below if
you are interested in art licensing can
be really good if your art is like
botanical inspired or very sort of like
generic i don't mean that in a bad way i
just mean like if you are painting
like photorealistic people or fan art
that probably isn't going to be for you
but if you are an abstract artist
especially
art licensing that you should seriously
consider pursuing because again it is
one of those income streams where you
don't have to have a large following to
succeed and that can be instrumental
because we only have so much time in a
24-hour period you know what i mean and
you might have obligations that other
people do not you might have kids to
take care of you might have a medical
condition that restricts the amount of
hours you can work in a productive day
and
finding ways to make money as an artist
that work for you are like half of the
battle of trying to build a career so
that ends the more traditional kind of
category of income streams and now i
want to move on to freelance work so
freelance work is often a little bit
harder to get into
it does require a more established skill
set it can be harder to find clients but
i do think it is important to mention
just because it's again
again again
one of those income streams where you
really don't have to have a large
following i know that the artists that
you see on art youtube like people like
me we do have a following to speak of
and that is largely how we are able to
make money and how we are able to sell
our art but you don't have to make your
art career like i have made my art
career you don't have to be an artist in
the same way that anyone else that you
know is an artist there is a place for
you
in this world if you want to make money
as a creative
so
freelance work the first thing that i
want to talk about is sort of like
concept art or storyboarding for film
and animation studios maybe game
development this is probably one of
those spaces where you're going to want
to go to an art school or at least
you're going to need a lot of
determination marketing yourself because
a lot of the leads and stuff for this
like a lot of the ways that you get jobs
as a concept artist or a storyboarder is
not just because of your portfolio it is
also because people that you know will
advocate for you having friends in the
industry is so so important and
oftentimes you will do project based
work so maybe you work for
like an animation studio
as a storyboarder for like a specific tv
show but maybe that tv show only has one
season or maybe it ends after your first
year then you will of course have to
look for a different job which is where
other income streams come in but this
can be a really interesting way to make
money if you are interested in concept
art storyboarding or animation so the
next two income streams that i want to
talk about are book illustration
editorial illustration for book
illustration you can get started
illustrating other people's books and
then you can maybe write your own come
out with your own book once you have
sort of a grasp on what to do and the
work process
and
there's tons of resources for how to do
this anusha sied here on youtube has
done tons of award-winning picture book
illustrations she's an amazing
illustrator and i will link her in the
description if you want to watch her
videos on this topic because it is super
useful
people here on youtube as well like
megan wang have done editorial
illustration which i also think is
really really interesting editorial
illustration is things like magazines uh
maybe newspapers the washington post
comes to mind like
have you ever sat down and just like
seeing political cartoons on things like
the onion
someone drew those
someone drew those like i guarantee you
everything that you see in your daily
life almost everything was designed by
someone very purposefully
and you can be that someone i know that
i just threw a ton of stuff at you and i
don't want you to feel super intimidated
and that's why i made this video right
here if you haven't watched it yet it's
basically all about how to launch your
art career from start to finish the
different phases that you go through and
what i recommend you start out with i
hope you guys have a great rest of your
day that's all i have for you and i will
see you in the next one bye guys
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