April 25, 2024

Football empires: The rise of multi-club ownership | FT Scoreboard



Published June 5, 2023, 5:22 p.m. by Jerald Waisoki


Multi-club ownership is the hottest trend in global football. It allows owners to spread their costs and risks, discover and develop talent across a network of clubs, and offer sponsors worldwide opportunities with a single partner. But as the FT’s sports editor Josh Noble explains, not everyone’s a fan, and critics worry about loose regulation and potential conflicts of interest.

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[Music]

multi-club ownership is the hottest

Trend in global football the business

model where one investor owns a stake in

more than one team was pioneered more

than 15 years ago by Red Bull maker of

energy drinks and owner of Leipzig in

Germany and Salzburg in Austria since

then others have taken the idea to the

next level City football group the

parent company of Premier League

champions Manchester City now own stakes

in more than 10 clubs its portfolio

spans Europe the United States and

Australia

it also includes teams in Asia and South

America

there are now dozens of multi-club

groups U.S investor John texter recently

bought Olympic Leone in France joining

his Holdings in Premier League side

Crystal Palace Brazil's butterfogo and

mullenbeak in Belgium

the Qatari owners of Paris Saint-Germain

now own a stake in Portuguese team Essie

Braga and have their sights on further

additions this year

plenty of others are following suits so

what's the big idea some see multi-club

ownership as a way to hedge their bets

and spread their costs relegation is

still the biggest risk for investors so

buying more teams limits the negative

impacts of One Bad season it works the

other way too owning several clubs gives

you multiple shots at promotion Talent

scouting is part of the appeal owners

with a group of teams can find prospects

in different markets and develop them

around the network before sending them

to a linked team at a discount price or

selling them on for profit

multi-club groups can also offer

sponsors opportunities across the world

of football with a single partner

but not everyone is convinced that the

benefits outweigh the costs

some see it as a fad enabled by loose

regulation

there are currently few restrictions on

investing in multiple clubs across

different countries critics argue that

allowing investors to turn clubs into

feeder teams puts a lid on ambition and

hampers competition especially in

smaller leagues but despite those

reservations for now the rise of the

multi-club model looks Unstoppable

[Laughter]

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